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Impact of short-form video use on body image disorder in university students: an analysis of chain-mediated effect |
SHI Xiangzi, GOU Shuangyu, DU Meijie, LIU Xiaorong, PAN Chan, ZHANG Wanzhu |
College of Medical Humanities, Guizhou Medical University, Guiyang 550025, Guizhou Province, China |
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Abstract Objective To explore the impact of short-form video use on body image disorder, and investigate the mediating effect of upward social comparison and appearance anxiety between the two. Methods Students from a medical college in Guizhou Province were selected as participants. The survey was conducted by using the short-form video use scale, ascending social comparison scale, appearance anxiety scale, and simple negative physical self scale to measure the participants’ levels of short-form video use, appearance anxiety, upward social comparison, and body image disorder. A total of 943 valid questionnaires were obtained. The relevant data were statistically analyzed. Results Correlation analysis showed that short-form video use, upward social comparison, appearance anxiety, and body image disorder were significantly positively correlated with each other(r=0.20-0.70, all P<0.01). The results of the mediation effect test indicated that the short-form video use significantly positively predicted body image disorder. Between the short-form video use and body image disorder, upward social comparison and appearance anxiety had independent mediating effects, and both also exerted a chain-mediated effect through the path of“short-form video use→upward social comparison→appearance anxiety→body image disorder”. Conclusion Short-form video use can directly predict the body image disorder of university students. Upward social comparison and appearance anxiety not only independently mediate the relationship between short-form video use and body image disorder, but also form a chain-mediated effect that jointly affects the relationship between short-form video use and body image disorder.
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